Shamit Khemka says that reputation of any person, brand and business is a great contributor in ensuring its success. If you are in hotel industry, then you must be aware of the word of mouth publicity and reviews that pass on from one person to another. In modern times, people rely more on the Internet rather than actually seeking the guidance, help or opinion of another individual. He says, one bad comment or negative rating attached with your hotel name can have a huge impact on your business. This is the era of Internet and most customers prefer to check everything online before they make a buying decision. On the other hand, if your potential customers find positive information and see good ratings about your hotel, then they may easily confirm the bookings for their desired dates for staying in your hotel or organizing ceremonies or other events in your hotel. Ratings about your hotel that they see online at websites like TripAdvisor, MakeMyTrip, etc. can influence their decision and motivate them to select or reject your hotel when needed. For more,Click >>: https://www.slideshare.net/synapsecom/shamit-khemka-hotels-must-remove-negative-ratings-from-make-mytrip-tripadvisor-etc-112556224
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